Texture My Way

The project was conducted by researching Texture My Way's target audience, competitors, and brand history, as well as collaborating with the client to define their brand's unique characteristics and personality. The end resulted in a set of Brand Guidelines defining the brand's visual and tonal language, logo usage, typography, color palette, imagery, and more. It serves as a reference for all stakeholders involved in creating content for Texture My Way, ensuring that the brand is communicated consistently and effectively.