Served on a team of designers in charge of the overall visual communication for employer branding and recruitment marketing of clients through Bayard Advertising which included:

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• Researched and analyzed data for b2b or b2c marketing approaches to help aid in the creative process of client services.

• Strategized effective brand messaging methods to service clients overall call-to-action

• Assisted in maintaining project files as well as oversee task completion in managing multiple projects.

• Served as a Creative Lead in client briefings and pitch presentations.

• Designed responsive websites and practiced effective UI/UX methods to generate application transactions for career site builds.